Branding

Branding is to a company’s awareness with the use of strategies and tactics aiming at developing a distinct and strong position in the marketplace. This is a process of consistent effort that will result in long-term client connections. This can help increase sales, word of mouth, marketing results, and incentives for clients’ product or service.

1

BRAND

RESEARCH

Market
Future Orientation
Company Culture
Mission
Core Value
Competitive Advantage
2

BRAND

STRATEGY

Clarifying brand strategy
Define goals
Brand image positioning
Brand naming
3

BRAND

IDENTITY

Idea
Design
Color
Typography
Application
4

BRAND

TOUCHPOINT

Customer Journey
Trademark protection
Execute touchpoint
5

BRAND

IMAGE

MANAGEMENT

Brand Identity Launch
Brand Risks Management
Brand Publications
Brand Guideline