The West Lakes Golf & Villas project, developed by Tran Anh Group and designed by the world’s most famous design firm, Thomson Perrett, is the first golf course-owning suburban villa complex in Ho Chi Minh City’s west. The villas with a broad view opening to the West Lakes golf course provide a one-of-a-kind ecological living – relaxation – entertainment – relaxation complex just next to Saigon, evoking the sensation that “every day is a holiday journey.”

Client: West Lakes Golf & Villas
Field of action: Real Estate
Year: 2020
Location: Long An

Work category: Logo design, Office publications, Guideline for using the brand identity system, Mobile application interface.

The design idea comes from the logo of the investor, Tran Anh Group, and integrates into it the images: Real Estate, Golf Player, Golf Course, along with the main green tone which is also the featured color of the Group. The design is synchronized with the strategy of “green urban area” with fresh air, constantly building a system of green parks, velvet hills and gardens.