MAGICAL BRUSH STROKES
The exhibition “Net Co Dieu Ky” is an activity in the “Strong is Beautiful” chain of Pantene brand in response to International Women”s Day, displaying 25 portraits made by The Monest. What’s special is that all of these paintings were painted with brushes made from real hair that were damaged and revived by Pantene conditioners.
Client: P&G
Field of action: FMCG, Retail
Year: 2018
Location: Ho Chi Minh City
Work category: Painting, Concept design, Shipping and installation, Organization sketch at the event.
Becoming strong, shiny, soft enough to be a brush material, these unique hair brushes inspire The Monest to sign a series of vivid, realistic portraits of Vietnamese women – they are businessmen, famous people or maybe just very simple women, but they always have dynamic, strong and confident self-shine.