Brand Strategy
Brand Strategy is a long-term development plan that assists businesses in cultivating customer awareness, establishing an impressive image, and securing a robust presence in the market. Through this, a brand gains the opportunity to forge a closer connection with customers, enhance communication effectiveness, and drive revenue growth. For more information on the ‘Brand Strategy’ service, please refer to The Monest.
1
BRAND
RESEARCH

Market
Future Orientation
Company Culture
Mission
Core Value
Competitive Advantage
2
BRAND
STRATEGY

Clarifying brand strategy
Define goals
Brand image positioning
Brand naming
3
BRAND
IDENTITY

Idea
Design
Color
Typography
Application
4
BRAND
TOUCHPOINT

Customer Journey
Trademark protection
Execute touchpoint
5
BRAND
IMAGE
MANAGEMENT

Brand Identity Launch
Brand Risks Management
Brand Publications
Brand Guideline